Efrat Aran

Data Lead at OurRitual

Efrat Aran leads the data team at OurRitual, a startup building a platform for couples therapy. Before joining OurRitual, Efrat was a Product Data Scientist at AI21 Labs, where she helped shape data-driven decisions around large language models and generative AI. Prior to that, she led one of the Product Analyst team at Lightricks for three years. Her journey into tech began at PayPal, where she worked as a fraud analyst. Efrat holds a BA and MA in Hebrew Literature from Ben-Gurion University. She also has a background in NGOs and Renewal Judaism, is a spoken word poet, and lives in Jerusalem with her three nonartificial inelegance sweet models.